How to increase your Websites CTR

Most of the people who own website or a blog having Google Adsense account would know a thing or two about the terms like eCPM, CTR. Definition of ctr: CTR is Click Through Rate. It means “How many clicks per 100 impressions of ad unit”. For instance: If the CTR of a Ad Unit is 3.4%, It means that there are 3.4 clicks for every 100 ad impressions. How to Increase Adsense eCPM / RMP (effective cost per thousand impressions) and CTR (Click Through Rate) So What Is Click-Through Rate, Anyway? Click-through rate (CTR) is a metric that measures the number of clicks advertisers receive on their ads per their number of impressions. In this tutorial you'll learn: A click-through rate formula – exactly how click-through rate is calculated. Why click-through rate is important to your pay-per-click marketing account. Most of the people who own website or a blog having Google Adsense account would know a thing or two about the terms like eCPM, CTR. For starters, Let me first explain the terms CTR and eCPM How to Increase Adsense eCPM RMP effective cost per thousand impressions and CTR Click Through Rate How to Increase Adsense eCPM / RMP (effective cost per thousand impressions) and CTR (Click Through Rate) In Google Adsense Blog’s words: Effective cost per thousand impressions (eCPM) is the amount of revenue you can expect to earn from AdSense for every 1000 impressions shown on your site. Since eCPM helps you measure how well your ads are performing, we often hear questions from publishers about the factors that impact this metric and how it relates to their earnings. If you’re using the new interface, you’ll see that your reports show RPM (revenue per thousand impressions); RPM is just another term for eCPM, and it’s calculated the same way, so we use these two terms interchangeably. Till this point, now we know what is CTR and eCPM. The rest of the post will explain How to Increase CTR and How to Increase eCPM. How to Increase CTR increasing your ctr by following this steps: 1. Placing Google ads at right places where most of the visitors will get to see the most. For instance, Above fold, Just below the title of the article. 2. Blending the Google Ad unit with your blog or website. It means using the right color combination to blend it with the site color. Achieving Strong Click-Through Rates For Your Ads A pay-per-click solution for click-through rate, then, should provide you with: Targeted keywords to bid on. A means of discovering cheaper, cost-efficient clicks. Tools and methodology for closely integrating keywords with ad text and landing pages. The ability to quickly and efficiently segment keyword groups to generate closer targeting.